Malaysia’s Tourism Industry Poised for Exceptional Growth in 2025

Malaysia’s tourism sector is set to experience remarkable growth in 2025, driven by strategic investments, improved global connectivity, and increasing international interest. According to the latest Travel and Tour World report, the Ministry of Tourism, Arts, and Culture (MOTAC) has played a pivotal role in this expansion by enhancing Malaysia’s air connectivity and accessibility worldwide.

The strong performance of 2024 has laid a solid foundation for an even more successful year ahead. Malaysia has surpassed its tourism targets from India and experienced a robust resurgence in travel from China. 

Singapore remains our country’s top source market, contributing 7.6 million visitors between January and October 2024. Indonesia follows closely with over 3.1 million arrivals, while Thailand (1.4 million) and Brunei (nearly 1 million, reflecting a 51% growth) continue to show promising trends.

India has been a standout market, recording a remarkable 72% year-on-year increase, bringing in over 961,000 visitors. Meanwhile, South Korea and Taiwan have also made substantial contributions, with 412,000 and 349,000 arrivals, respectively.